How to Stand Out in the Pool Industry

The aquatics industry is brimming with opportunities for personal and professional growth. From exciting career paths to a vibrant community, investing in your development can help you achieve your career goals and make a lasting impact on the industry.

Diving Into Personal Growth

Personal growth in the aquatics industry is about more than just mastering the job; it’s about building connections and finding opportunities to innovate. This can come in the form of:

Networking – Attend industry events, volunteer on new projects, or even participate in webinars, forums and other online avenues to connect with peers and leaders. With networking comes relationship building, collaboration and overall visibility that can set you on a forward career path.
Entrepreneurship – Whether you want to start your own pool service company, develop cutting-edge products, or design awe-inspiring aquatic spaces, taking the leap into entrepreneurship allows you to turn your ideas into tangible success. It turns your interests and strengths into a business plan for your future.
Mentorship – Find someone you really connect with and want to learn from. Mentors can be great guides helping you to navigate your personal and professional journey. In turn, set an example for your fellow professionals and serve as a mentor to others.
Thought Leadership – Make an impact by showcasing how your personal growth has positively influenced your work and career. Establishing yourself as a thought leader through speaking engagements or consistently sharing your perspective on social media, with peers, within networking groups, etc. about trends in the industry helps position you as a go-to resource.

Jumping Into Professional Development

It’s important to stay ahead in an ever-evolving industry like aquatics. Professional development means cultivating leadership and communication skills while also pursuing ongoing education to demonstrate your hunger and commitment to the craft.

Whether developing relationships as a salesperson, innovating as a manufacturer or leading a construction team, professional development looks like:

PHTA Membership – Join the Pool & Hot Tub Alliance and take advantage of trade shows, attend industry events and participate in local chapters. These opportunities allow you to network, enhance your industry knowledge, learn from leaders and build on your experience.
PHTA Trainings & Certifications – PHTA offers multiple on-the-job training opportunities and apprenticeships that strengthen your skills and foster strategic thinking, along with industry certification courses in which professionals become trusted experts in their field.
GENESIS – PHTA’s GENESIS program provides key educational courses to master your trade. These resources empower you to lead your team more effectively, propel company growth and bolster your reputation.

Staying True to Yourself + Your Passions

Defining your personal brand and aligning it with your professional goals not only sets you apart, but ensures that every step you take reinforces your unique value and helps you leave a lasting impression. If you’re ready to take that first step, explore the various career paths and start your search on our exclusive job board.